SmartAdvertising
Search
SmartAdvertising delivers ads across devices based on search-relevant features, including trim level. Capture customers at the peak of purchase intent with robust ad structure and compelling copy.
Social
Reach and re-engage low funnel shoppers with inventory ads. By linking a dealer’s live inventory feed with Facebook, we deliver VIN-level ads directly into Facebook users’ News Feeds. Capitalize on the “need it now” moments with Waze.
Display
Leverage the most aggressive bidding strategy through real-time bidding to re-engage past visitors and drive low-funnel traffic back to your site. Increase brand awareness, retarget, conquest and offer through tailored, compliant creative.
Video
70% of people who used YouTube as part of their car buying process were influenced by what they watched. Captivate shoppers with engaging, high-impact pre-roll video on YouTube and across video content through our exclusive ad network.
"PureCars technology combines the utilization of data with great people. SmartAdvertising uses sales data to drive better advertising strategy, such as using information we already have in our CRM to target customers for better quality interactions. Our Success Manager tailors our reporting and interactions around our dealership’s unique needs and preferences. Overall, the two have made digital very easy."
Michael Lopez
Group Marketing Director, Brown Automotive Group