Fixed Ops

Drive More Service Appointments & Revenue with Targeted Advertising

Your dealership’s Fixed Operations department is a key revenue driver, and the right digital advertising strategy can help you maximize service appointments, boost repair orders (ROs), and grow customer retention. PureCars Fixed Ops Advertising delivers a comprehensive, integrated approach to Parts & Service marketing, ensuring your dealership stays top-of-mind when customers need maintenance and repairs.

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Why Choose Fixed Ops Advertising?

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Lower Ad Cost Per RO

Maximize your marketing budget by reaching the right customers at the right time—leading to higher service appointment bookings at a lower cost per RO.

Target Customers Who Need Service

From oil changes and tire rotations to warranty repairs, we help you connect with both existing and conquest customers actively searching for service providers in your market.

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Integrated Digital Advertising Strategy

We leverage a full-funnel approach across multiple advertising channels, ensuring maximum visibility and engagement:

Search Advertising (Google & Bing Ads) – Capture high-intent customers actively searching for dealership service specials.

Social Media Advertising (Meta & Instagram) – Retarget past customers and reach new audiences with dynamic service promotions.

Display & Retargeting Ads – Stay top-of-mind with website visitors and bring them back to book an appointment.

Video Advertising (YouTube & OTT) – Engage your audience with compelling service offers through targeted video ads.

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🎯 In-Market Audience Targeting

  • Target potential car buyers actively searching for new or used vehicles.

  • Use advanced data to segment audiences based on interests, browsing history, and purchase intent.

THE PERKS

PROBLEMS WE SOLVE

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Boost Service Revenue & Customer Retention

Fill Your Service Bays

Keep a steady stream of appointments for routine maintenance, repairs, and seasonal service specials.

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Increase Customer Lifetime Value

Build long-term loyalty by keeping customers engaged with your dealership for all their service needs.

Outperform Local Competitors

Dominate your market with data-driven digital strategies that put your dealership ahead.

“It pays for itself and then some, the ROI is a no brainer.  The sales campaigns have been awesome, we’ve seen a clear lift in what we’ve been doing.”

Turn Service Marketing into a Growth Engine

PureCars Fixed Ops Advertising is designed to help dealerships like yours increase service appointments, drive higher RO volume, and enhance customer retention—all at a lower cost per acquisition.

Ready to take your Fixed Ops marketing to the next level? Contact us today to get started!