DIGITAL ADVERTISING

Streamline your customer acquisition with the latest in ad technology and full-service support

We use industry-leading data solutions, the latest ad technology and premier partnerships to get your dealership advertised on the right channels. Whether you need to lower ad cost per sale or per repair order, you can rely on PureCars.

digital advertising mockup showing sample social media post and network illustration

Accelerate customer acquisition with precision, insight and scale

At PureCars, we leverage advanced data, cutting-edge ad technology, and deep industry expertise to deliver connected, omni-channel campaigns for automotive dealers.

Our mission? To drive growth for dealers with data-driven advertising that’s efficient, strategic, and results-focused. With PureCars, your ads reach the right people, at the right moment, across the right channels to maximize your impact and lower cost per sale or repair order.

Paid Advertising

We deploy dynamic search campaigns on Google and Microsoft Bing that align with your real-time inventory. By highlighting your current incentives, we help you capture high-intent shoppers and convert them. As a Google Premier Partner, we also power advanced solutions like Performance Max, Vehicle Ads, and Automotive Inventory Ads.

Paid Social

Connect with potential buyers on platforms like Facebook, Instagram and TikTok through scroll-stopping creative and targeted offers. Whether it’s building awareness, spotlighting inventory, or driving service leads, our paid social strategies—including video, lead, and dynamic ads—make every interaction matter.

Display

We don’t do “set it and forget it.” Our programmatic display campaigns use DV360 and Google-curated audiences to precisely reach in-market buyers — minimizing waste and maximizing results.

Online Video

Put your dealership front and center with branded video across YouTube TrueView. We target users by shopping intent, audience behavior, and more — delivering high-impact messaging when and where it counts.

Connected TV/OTT

Streaming TV is now mainstream, and we make sure you’re part of it. With highly addressable and measurable CTV buys through partners like Amazon, Hulu, Disney, and Google, you can reach viewers on big screens using first-party data, location targeting, and audience segmentation.

Streaming Audio

Connect with customers while they listen — whether it’s music, podcasts, or radio-style streaming. Our partnership with Spotify (Tier-3 direct automotive buyer) gives you unique access and incremental reach, all backed by first-party data to deliver more efficient audio campaigns.

Fixed Ops

Grow your service business with digital advertising that drives repair orders, appointments, and parts orders. We integrate Search, Social, Display, Retargeting, and Video for cohesive, high-ROI campaigns that support your fixed-ops goals.

Email

Using clean, enriched data, our email campaigns deliver timely, relevant communications — whether it’s sales offers or service reminders. Automate or run one-off sends: either way, we build email programs to drive real engagements.

Direct Mail

Want to reach customers offline? We design targeted print campaigns with verified customer addresses, so every mail drop is efficient, precise, and aligned to your strategy.

SMS

Send timely, personalized texts to customers based on enriched first-party data. With accurate contact information, your SMS campaigns become a powerful, cost-effective way to drive service or sales actions.

BDC Lists

Fuel your BDC (Business Development Center) with clean, segmented call lists. Our data helps you target the right customers, improve contact rates, and convert more conversations into appointments.

PURE PARTNERSHIP

A true extension of your team

Whether you have a marketing team, a single director, or plan to bring us in to lead your advertising efforts, we’ll integrate seamlessly. Keeping the needs of your dealership in mind, we’ll tailor all communication to the point of contact. You’ll get all the information you need, and none that you don’t.

When human expertise meets advanced ad tech, dealers win.

team photo
A WINNING COMBINATION

Our partnerships keep you one step ahead of your competition

We partner with 20+ OEM programs and are compliant with 40+ major manufacturers — which means you benefit from competitively priced programs, proven solutions, turnkey co-op and compliance.

TikTokTikTok
DisneyDisney
HuluHulu
Meta Business PartnerMeta Business Partner
Google PartnerGoogle Partner
BingBing
Microsoft Advertising PartnerMicrosoft Advertising Partner
Amazon AdvertisingAmazon Advertising
SpotifySpotify
TikTokTikTok
DisneyDisney
HuluHulu
Meta Business PartnerMeta Business Partner
Google PartnerGoogle Partner
BingBing
Microsoft Advertising PartnerMicrosoft Advertising Partner
Amazon AdvertisingAmazon Advertising
SpotifySpotify

Can I purchase Digital Advertising without the AutoMiner CDP?

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Can I use the AutoMiner CDP and continue to use my current digital advertising vendor?

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

What services does PC/TAM provide?

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.