PureCars is excited to participate in the 2026 DMSC (Digital Marketing Strategies Conference), taking place April 26–28 at The Westin Kierland in Scottsdale, Arizona. This premier three-day event is designed for forward-thinking automotive marketers, offering actionable insights, proven strategies, and cutting-edge technology activations to help dealerships dominate their markets.

We’re also excited to announce that PureCars CEO, Lauren Donalson, will be featured as a speaker, sharing her vision for the future of automotive marketing—how AI-powered CDPs and data-driven strategies are transforming customer engagement and shaping the next generation of dealership success.

Why You Can’t Miss DMSC 2026

Over three days, attendees will have the opportunity to:

• Learn from 50+ expert speakers leading the charge in automotive marketing
• Participate in 30+ innovative sessions covering the latest trends and tactics
• Network with industry leaders and peers in an intimate setting
• Gain insights from over 12 years of successful event experience, focusing on innovations that drive measurable results

Addressing the Critical Innovations in Automotive Digital Marketing

DMSC dives deep into the topics that truly matter for today’s automotive marketers. From data-driven advertising to omnichannel campaigns, emerging technologies, and customer engagement strategies, the conference equips dealerships to lead, innovate, and control their markets.

At PureCars, we’re proud to be part of this journey, helping dealerships harness the power of advanced data, AI, and omnichannel advertising to drive meaningful connections with customers. Whether you’re looking to refine your marketing strategy or explore the newest technology activations, DMSC 2026 is the place to be.

Stay tuned for updates from our team at the show—and be sure to catch Lauren Donalson’s session for insights you won’t want to miss!