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Lauren Donalson, recently promoted to CEO of PureCars, has spent over a decade growing with the company—and now is one of the youngest female CEOs in the automotive marketing space. Reflecting on her early experiences in her family’s dealership, she says, “I absolutely appreciate that my father and the team at the stores treated me the same way any entry-level employee would be treated. It inspired me to learn new skills with tenacity, prioritize quality work, and take pride in the value of my contributions to our stores’ successes.”

Google has announced that the Vehicle Listings on Google feature (formerly Cars for Sale) has been discontinued. This update marks a significant shift in how dealerships can display inventory within their Google Business Profiles. Once the feature is removed, dealerships will no longer be able to showcase live inventory directly in search results — which could reduce visibility for active shoppers if no alternative strategy is in place. But there’s good news: PureCars has proven, data-driven solutions to ensure your dealership continues to reach ready-to-buy shoppers on Google and beyond.

PureCars, the leading customer data and marketing platform for automotive dealers, announced its selection as one of the preferred partners in Nissan’s new AI Lead Nurturing Program. This collaboration will empower Nissan dealerships to significantly enhance customer interactions and accelerate conversions through seamless, personalized, and real-time AI-driven communication, ultimately driving sales and service growth.