PureCars is proud to sponsor and exhibit at the 2026 NCM Clients & Friends Digital Success Workshop, a premier gathering of dealership leaders, OEM partners, and industry experts focused on driving real, measurable digital performance.

This four-day event brings together top voices in automotive retail for hands-on learning, strategic discussion, and meaningful networking designed to help dealerships sharpen execution across marketing, sales, and fixed operations.

A Must-Attend Event for Automotive Leaders

The NCM Digital Success Workshop is designed for professionals responsible for driving dealership performance in a rapidly evolving digital landscape.

Who should attend?

Dealers, General Managers, BDC Managers, Digital Marketing Managers, and OEM Digital Teams will gain invaluable insights to drive business success.

Attendees will walk away with practical strategies they can apply immediately to improve marketing efficiency, align teams, and strengthen customer engagement throughout the full lifecycle.

PureCars at the Event

As both a sponsor and exhibitor, PureCars will be on-site throughout the workshop, connecting with partners and sharing how dealerships can turn data into performance-driven marketing outcomes powered by AI and modern automation.

Stop by our booth to learn how we help dealers:

• Build stronger, cleaner first-party data foundations
• Improve targeting and audience precision across channels using AI-driven insights
• Connect marketing performance to real retail outcomes with intelligent measurement
• Drive more efficiency across paid search, social, and digital campaigns through automation and AI-enabled optimization

We’re looking forward to meaningful conversations with dealership leaders focused on improving real-world results.

Featured Session: Lauren Donalson

We’re also proud to feature a speaking session from Lauren Donalson, PureCars CEO, who will share actionable insights on how dealerships can modernize their digital strategy and better connect data, AI, media, and customer engagement.

Her session will focus on practical ways dealers can improve alignment across teams while maintaining a clear focus on performance, accountability, and the role AI is playing in reshaping how dealerships activate and optimize their marketing strategies.

Location & Experience

The workshop will be held at the Kansas City Marriott Country Club Plaza, located in one of the city’s most vibrant districts. Just a short walk from the historic Country Club Plaza, attendees can enjoy shopping, dining, and the charm of Kansas City’s premier destination area.

Networking & Community

Beyond the sessions, the NCM Clients & Friends Workshop is known for its strong community atmosphere and high-value networking opportunities.

Networking Events Include:

• Welcome reception
• Celebration reception
• Dedicated opportunities to connect with peers and partners

These experiences make it easy to build relationships, share insights, and celebrate success with industry colleagues.

Registration

Registration is now open. Don’t miss the opportunity to join dealership leaders and industry experts for a focused, collaborative event designed to drive digital success.

Register now and be part of a special gathering to connect, celebrate partnerships, and share insights that drive success.

See You in Kansas City

PureCars is excited to sponsor, exhibit, and engage with the dealer community at this year’s NCM Clients & Friends Digital Success Workshop. If you’re attending, stop by our booth and connect with our team—we look forward to seeing you in Kansas City.

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