COVID-19 Response
Dedicated to Helping Dealers Survive 2020 and Thrive Through Recovery
Below, you'll find an informative on-demand webinar with PureCars Founder & CEO, Jeremy Anspach, David Kain of Kain Automotive and Rick Ricart of Ricart Automotive Group, as well as up to the minute industry news and trends, resources and more. Please check back often and stay safe out there.
Data-Driven Insights From PureCars
VERSION 6: PureCars Industry Report | 6.4.20
New Insights & Recommendations
We're 100% focused on using our extensive data warehouse to help dealers understand and serve changing customer needs through the pandemic, recovery and beyond. Our goal is to provide you with the best information possible so you can make the best decisions for your business.
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On-Demand Webinar
Recovery Roadmap: Bold Dealer Strategies that Are Paying Off Big
Original Recording Date: April 23, 2020
HOSTED BY
Jeremy Anspach - Founder & CEO, PureCars
David Kain - Owner & President, Kain Automotive
Rick Ricart - President, Ricart Automotive Group
Lauren Donalson - Regional Director, PureCars
QUESTIONS? FEEDBACK?
Our digital strategists are more than willing to jump on a quick 15-minute video call to answer questions on the state of your region and the trends we’re seeing anytime. No strings attached. Feedback is welcome too.
PURECARS BLOG
May 29, 2020
Experience, Agility And Hard Work Keep Keyser & Miller Ford In The Black
May 11, 2020
Quick Thinking & Bold Action Pay Off for Taylor Automotive Group
May 6, 2020
Google Trends Update: Top Insights for Auto Dealers Right Now
April 28, 2020
COVID-19 Road to Recovery: Bold Dealer Strategies Paying Off Big [Webinar Recording]
April 17, 2020
3 Tips for Auto Dealers Using Video to Engage Customers on Social Media
March 27, 2020
PureCars’ Data-First Approach to Getting Through the COVID-19 Crisis Together
March 22, 2020
Google Trends Update: Latest Stats & Quick Tips for Search Marketing in COVID-19 Crisis
March 20, 2020
COVID-19 Update: Navigating Uncertainty in Auto Industry
TIPS TO STAY SAFE
USEFUL RESOURCES
NADA
CANADIAN AUTO DEALER
CBT AUTOMOTIVE NETWORK
- Free Tools for Dealers: Keep Your Community Informed [PDF]
- How Businesses can Respond to COVID-19 [PDF]
GOOGLE
- Helping your business through COVID-19
- Google Trends
- Google COVID-19 Community Mobility Reports
- Google is Here to Help - Auto-Search and Consumer Behavior Update [PDF]
- COVID-19 Retail Consumer Impact [PDF]
- YouTube Playbook Digital Event Solutions [PDF]
THE DEALER PLAYBOOK
LEAR
- Safe Work Playbook [PDF]
(SBA) U.S. SMALL BUSINESS ADMINISTRATION
- Survival Tips for Managing During an Economic Downturn [PDF]
- Coronavirus (COVID-19): Small Business Guidance & Loan Resources
TRACKING THE OUTBREAK
INDUSTRY NEWS
AUTOMOTIVE NEWS | June 5, 2020
U.S. hiring rebounds, defying forecasts for jobless surge
AUTO REMARKETING | June 4, 2020
Used-car prices take sharp fall, but bright spots remain in wholesale market
CAR AND DRIVER | June 2, 2020
Auto Sales in May Show Slow Recovery as States Reopen
BLACK BOOK | June 2, 2020
COVID-19 Market Update – 6/2/2020
SEARCH ENGINE LAND | June 1, 2020
Your customers aren’t interested in your COVID messaging anymore, what now?
BUSINESS INSIDER | May 29, 2020
Car-buying in the coronavirus era is moving online, but traditional dealerships aren't going away any time soon
WARDS AUTO | May 28, 2020
Five Content Ideas for Auto Dealers’ Video Shoots
CAR AND DRIVER | May 23, 2020
Memorial Day Brings Out Car Deals, Even during Pandemic, Especially for 2019 Models
CANADIAN AUTO DEALER | May 20, 2020
Video interview: Jeremy Anspach, PureCars, offers insights on Google search terms & tactics to help dealers
AUTO REMARKETING | May 19, 2020
Dealers juggle inventory as buyer demand climbs going into Memorial Day
BLOOMBERG | May 18, 2020
How the Coronavirus Will Change the Way We Buy Cars
THINK WITH GOOGLE | May 2020
5 trends shaping the auto industry’s approach to a new normal
J.D. POWER | May 14, 2020
Lenders Can Turn Canadian Dealers’ Challenges into Opportunities of Business Growth, J.D. Power Finds
AUTOMOTIVE NEWS | May 13, 2020
Public retailers raise F&I profits despite COVID-19 headwinds
CANADIAN AUTO DEALER | May 13, 2020
CADA releases new survey results on state of industry
AUTOMOTIVE REMARKETING CANADA | May 12, 2020
Canadian Black Book finds ‘good news’ within latest COVID-19 market update
AUTOMOTIVE NEWS | May 12, 2020
Commuters choose cars over public transport to avoid exposure to coronavirus
CNBC | May 11, 2020
Detroit’s automakers have enough cash to last the year without a bailout after learning the ‘hard way’ in the Great Recession
AUTOMOTIVE NEWS | May 11, 2020
Digital shift could include selling cars from home
BUSINESS TODAY | May 7, 2020
Makes sense: Social engagement online hits all-time high
DIGITAL DEALER | May 5, 2020
How to Use Video to Increase Engagement During COVID-19
AUTOMOTIVE NEWS | May 4, 2020
Dealers, get your online houses in order
AUTOMOTIVE NEWS | May 4, 2020
Dealers nationwide poised to adopt protocols
AUTOMOTIVE NEWS | May 4, 2020
Touch-free service key for customers
BARRON'S | May 2, 2020
Pent-Up Demand Likely to Increase Luxury Auto Sales
DETROIT FREE PRESS | May 2, 2020
Buyers’ interest in owning cars rises after coronavirus, survey finds
DRIVING SALES | May 1, 2020
How Fixed Ops Can Help with Sales Rebound
CANADIAN AUTO DEALER | April 29, 2020
CADA publishes guide on how to safely operate dealerships
AUTOMOTIVE NEWS | April 20, 2020
Past recession offers survival lessons
AUTOMOTIVE NEWS | April 19, 2020
Fixed ops prove essential as dealerships fight to survive during pandemic
AUTO REMARKETING | April 14, 2020
Used-car sales: Tracking the good, the bad & the options
SOCIAL MEDIA TODAY | March 26, 2020
4 Reasons Why Facebook Ads are Critical for Your Business During COVID-19
CXL | March 19, 2020
Marketing and Growth Lessons for Uncertain Times
HARVARD BUSINESS REVIEW | February 2020
Seize Advantage in a Downturn
FORBES | September 5, 2019
When A Recession Comes, Don't Stop Advertising