News

June 2, 2025

PureCars Joins Toyota & Lexus Canada Programs as an Approved Provider for Digital Advertising

PureCars, the leading provider of digital advertising and marketing technology solutions for dealerships, is proud to announce its inclusion in the Toyota & Lexus Canada Programs as an approved provider of Digital Advertising. These partnerships enable PureCars to support Toyota & Lexus Canada dealers with a comprehensive suite of advertising solutions designed to drive measurable results and enhance customer engagement.

The OC Auto Group Stays The Course With Data-Driven Marketing Strategies

Since partnering with PureCars in 2018, the OC Auto Group has doubled down on digital marketing campaign efforts and has seen an increase in growth and profitability. By prioritizing a data-driven approach to advertising, the group has revitalized marketing efforts and leveled the playing field with competitors.

August 11, 2021

Both PureCars & TruPayment Make Auto Remarketing's AR 500 List

Auto Remarketing’s new AR 500 incorporates elements of the Special Finance 175 and former Power 300.

With Few Cars to Sell, Where Do Ad Dollars Go?

For a second year, dealership marketers are evaluating their advertising strategies in a challenging sales environment.

PureCars' Steve Kisic Recognized In Auto Remarketing Canada's Under Forty Program

The Canadian Auto Industry, Be It Retail, Remarketing Or Finance, Is Full Of Young Men And Women Who Have Achieved Massive Success At An Early Age. And For The Seventh Year, Auto Remarketing Canada Is Excited To Honor Many Of Those Individuals In "Remarketing's Under 40."

PureCars Acquires truPayments

PureCars®, a leading martech and advertising intelligence provider for automotive retailers and marketers, today announced its acquisition of shopping personalization (DXP) and fintech platform, truPayments®, further solidifying its commitment to helping dealers thrive by expanding its martech and services suite to include personalized payment shopping.

PureCars' Lauren Donalson Recognized In AutoSuccess Women at the Wheel Program

PureCars, a leading provider of digital marketing technology and services for automotive dealers, today announced Lauren Donalson was recognized in the inaugural “Women at the Wheel” awards by AutoSuccess magazine.

Jeremy Anspach's New Book Reveals The "Blind Spots" That Have Prevented Auto Dealers From Connecting To Today's Car Buyers

PureCars chief executive officer Jeremy Anspach is back on the Auto Remarketing Podcast to talk about his new book, “Blind Spots: A Guide To Eliminating Today’s Automotive Digital Media Waste.”

Need a new car? Good luck.

It used to be said “a car loses value the moment it drives off the lot.”

How Pro Dealer Helped Dimmitt Auto Achieve Record Results

Since starting at the Group two years ago, Andrew Riffee has strived to streamline Dimmitt Auto Group’s digital marketing tactics across all five campuses.

Blind Spots and Flipping the Script to Win Big in 2021

Jeremy Anspach and Lauren Donalson at the 16th Annual Kain Clients & Friends Digital Success Workshop held November 12, 2020.

November 16, 2020

Your (Facebook) Glass Can Now Be More Than 20% Full

Facebook is constantly evolving to make their platform more effective and user friendly for advertisers. Since the beginning of (Facebook) time, advertisers have been limited to designing creative that contained no more than 20% text. In September of 2020, Facebook stopped penalizing ads that don’t follow the 20% text rule.

October 26, 2020

Auto Retailers & Agency Partners Find New Car Shopper Connections Through OTT Connected TV Advertising

Connected TV (CTV) has become critical for automotive retailers and agency partners looking for a complete-funnel solution to leverage audience reach and deliver messages to local car shoppers.

October 20, 2020

Don't Put All Your Digital Advertising Eggs In One Basket

One successful dealer’s approach to navigating the 2020 storm — from staying the course in March through breaking all-time records in July — with data and goal driven strategies that exceeded expectations.

October 9, 2020

What the HEC is Going on With Google Ads?

Google Ads is making some big changes to how it will allow advertisers to target audiences in areas of Housing, Employment, and Credit.

September 17, 2020

PureCars 2020

Automotive Dealers: Drive more clicks, calls, leads and visits with PureCars automotive digital advertising and dealer website conversions solutions, every day.

August 28, 2020

An Enduring Partnership and Data-Driven Strategy Drive More Leads for O'Brien Auto Group

PureCars has been invested in the growth and profitability of O’Brien Auto Group since 2015. The two teams work closely together to create and optimize a digital strategy with proven success over time.

August 19, 2020

The PureCars Brand: A Transformation

It goes without saying that 2020 has been a year of change. It certainly hasn’t shaped up to be what any of us expected prior to the clock striking 12:01 AM on January 1. And while we’ve all been experiencing much of the change together, influenced by external factors beyond our control, we’ve also been driving change internally here at PureCars.

Agency Q&A: How PureCars Partners with Knowtion for Success

Together, PureCars and Knowtion work together to help dealers thrive with high-performing digital advertising. PureCars spoke with Sanjay recently to learn more about his agency’s partnership with PureCars and how we help him deliver more profitability for his clients.

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