Get Black Friday Direct Mail in Market Before the Rush

Black Friday shoppers are already planning where they’ll shop. Give your dealership a way to get in front of them before the weekend arrives.

See how this GM dealership leveraged PureCars’ CDP RIDE (Real-Time Inventory Display Engine) Email Campaigns to create targeted, strategic outreach resulting in 21 additional vehicles sold in 30 days.

The final months of the year can be an important planning period for businesses. Owners may be evaluating expenses, replacing aging vehicles or adding capacity for the year ahead. For dealerships, that creates an opportunity to connect with commercial and fleet prospects while those purchasing decisions are taking shape.

This November, the automotive industry gathers in Palm Beach for one of the most forward-looking retail events of the year. PureCars is proud to return as a sponsor of the Modern Retailing Conference, taking place November 15–17, 2026, at the Eau Palm Beach Resort.

PureCars and AutoAlert weren't competing with each other — they were solving two different halves of the same problem.

Digital Dealer 2026 brought dealership leaders, marketers, sales professionals, and technology experts together for two days of conversations about how dealers can turn the data they already have into more meaningful customer engagement and measurable revenue.

Google is giving automotive shoppers another way to discover vehicles, and dealers with active Vehicle Ads campaigns are already positioned to take advantage of it.

The automotive retail landscape continues to change quickly. Still, one thing was clear at the 2026 NCM Clients & Friends Digital Success Workshop: dealers are focused on turning their data, technology, and marketing investments into measurable business outcomes.

Open recalls aren’t just a safety issue—they’re also a missed revenue opportunity if left unaddressed. A Honda dealership recognized a gap in their recall outreach process, one that was costing them valuable service business. Without a structured way to contact affected customers, the dealership was missing out on both customer re-engagement and fixed ops growth.